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C21 survey identifies first-timers’ dream home

Friends, family become big factors when choosing location

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The inaugural Century 21 First-Time Homebuyer Index reveals that for many, the American "Dream Home" is a new, suburban single-family home located in the southern United States, the company announced today. The national survey of 1,214 U.S. first-time home buyers, conducted by International Communications Research, found that when imagining where their "dream home" would be located, more respondents prefer suburban areas (46 percent) to rural (39 percent) or urban (15 percent). An overwhelming majority (78 percent) view their dream home as newly constructed. New construction is more appealing to younger respondents (83 percent for those aged 18 to 34, compared with 68 percent for those aged 35 to 64). Survey respondents also imagine their dream home situated in the southern United States. The Southeast tallied the most votes at 27 percent followed by the Southwest in a close second at 23 percent. The Northeast (19 percent), Midwest (17 percent) and Northwest (14 percent) didn't fa...