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Neighborhood data powers home-search site seeks to build broker network

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By GLENN ROBERTS JR. is a site for home buyers who are seeking a low-crime, predominantly white and Republican neighborhood where Portuguese is spoken, there are a bunch of well-educated young couples who make lots of money, and there is a nearby Montessori private school, Safeway grocery store, Peet's coffee shop and Thai restaurant. It's also a site for people who want to live in a bay-side neighborhood with average rainfall and plenty of golf courses, condos and health clubs, or a sunny, ethnically diverse place with a plethora of parks and playgrounds, churches and veterinarians. You get the point. mixes a monumental amount of data into its neighborhood-search platform, which is integrated with mapping tools, color-coded overlays and data charts to provide a very broad range of customized search options. Site users can also search among for-sale properties, and the site's creators are planning to build an international network of subscribing brokers to p...