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Redfin revives local real estate blogs

Sweet Digs returns after MLS rules forced ax on property reviews

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Redfin today relaunched its local real estate blogs known as Sweet Digs after pulling the plug less than a month ago due to a multiple listing service rule that prohibits brokers from advertising other brokers' listings. Under pressure from Northwest MLS, Redfin in May shut down the Sweet Digs blogs, which at the time offered in-person reviews of local properties for sale in Seattle and San Francisco neighborhoods. The broker-owned listing service, Northwest MLS, of which Redfin is a member, ruled that the reviews violated its regulations against advertising other brokers' listings. The MLS issued a $50,000 fine to Redfin and threatened to terminate the brokerage firm's access to MLS data, which it displays on its Web site. Redfin said it is appealing the fine and has given no updates on the appeal. The company explains the new format of the revamped Sweet Digs blogs takes a more analytical approach and aims to give insights on prices, inventory levels, bargains and open...