Ending the cycle of 'Realtor-on-Realtor action'

Bloggers discuss strategies to engage consumers

SAN FRANCISCO — Jim Cronin, the owner of the Real Estate Tomato blog site, said there is a lot of "Realtor-on-Realtor action" going on in the industry blogosphere.

And it’s not what you may think.

Cronin, who writes about real estate marketing, said that there is a high volume of comments at real estate agents’ blog sites coming from other agents in the industry, and that’s not necessarily a good thing.