Interactive floor plans going mobile

From Future of Real Estate Marketing

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Planomatic recently released PhotoPlan Mobile 1.0 Beta, the first mobile interactive floor plan presentation optimized for the iPhone in the virtual media industry. iPhone users now have the ability to interact with real estate listings’ floor plans from any point on Earth with Internet service.

Planomatic seems to really have hit the nail on the head. The coolest part of this product is that the consumer can interact with it.