Katie Lance, Author at Inman

Katie Lance

Contributor

Katie is the CEO and Owner of Katie Lance Consulting; a social media consulting firm. Katie specializes in social media strategy and content development and works with real estate and tech firms, helping to develop their social strategy on a corporate and executive level. Katie also works with clients in an advisory role - helping them navigate the nuances of the real estate industry.

Katie is a media trained public speaker onstage and on camera, and is a frequent speaker and trainer at national conferences teaching the latest tools and strategies in social media, mobile and technology trends. Katie is also a frequent writer and contributor to Inman Next and The Huffington Post.

Prior, Katie was the chief strategist and social media director for Inman News. Under Katie's leadership, Inman's social footprint increase more than 400%.

In 2011, Katie launched Inman's ambassador program, which currently includes some of the industry's most socially active members. The Inman ambassador program now has a reach of well over 2M friends and followers. Katie co-founded Inman Next - the leading real estate industry blog.

She lives in the San Francisco Bay Area with her husband and 2 beautiful boys.

Katie's Stories

5 pro tips for using Instagram and Facebook stories in real estate

Katie Lance shares advice on how to connect with potential clients using these social media vehicles to build the know, like and trust factor before you even meet in person

Sep 7

What happened when I Connected: Katie's top takeaways

Social media expert veteran Katie Lance shares her favorite takeaways from Inman Connect New York

Feb 5

What the Facebook news feed change means for real estate pros

Make 2018 the year you authentically create great social media content that builds relationships

Jan 15

10 tips for agents ready to jump into Facebook Live with both feet

Facebook Live is one of the hottest growing facets of Facebook and is taking the world by storm. We are seeing celebrities, business owners, real estate pros and everyday people broadcast live on Facebook. It is exciting to see!

Oct 18

4 little things that make a big difference with Facebook

What good is a status update if it’s never read? What does a link matter if there’s no one on your page to see that you’ve posted it? Let’s face it: Your Facebook followers are absolutely crucial when it comes to launching and maintaining a successful page in real estate.

Mar 2

LinkedIn: Don't set it and forget it

Mar 29

5 ways to tell your story online

Mar 19

Making the cut: The strategy behind all of those apps

Mar 12

12 3...51 Next

Katie's Stories

Trending