I consider myself someone who is ‘in the thick of it’ in terms of social media. I manage all the social media channels for Inman News and because of that I always keep one eye on what real estate agents and brokerages are doing in the social media world. I currently follow about 500 real estate pages and close to 400 to 500 real estate people on Twitter, plus I have another 200 to 300 LinkedIn real estate connections. Through all of these ‘connections,’ it gives me a bird’s eye view on who is really mastering this marketing tool.
Brand Story by Keith Watts