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Joe Ferrara, blogging and social media pioneer, dies

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Many real estate professionals around the country are in mourning today after Joseph Ferrara, a trailblazer for blogging and social media in the industry, died from a malignant brain tumor. He was 55. Ferrara, known to his friends as "Joe," passed away last night in a Pennsylvania hospice with his wife, Sandra, at his side. He had been diagnosed with brain cancer in mid-March and had been fighting the disease through chemotherapy and radiation treatments, according to Scott Forcino, Ferrara's friend and business partner at Real Estate Advocates Inc., a lawyer-based brokerage company they founded last year. Ferrara was also the publisher of the Sellsius real estate marketing and technology blog, an Inman News technology columnist, a real estate broker and attorney, and founder of, which aggregates real estate news from mainstream media and social media. Ferrara and his wife both grew up in Staten Island, N.Y. He graduated from Monsignor Farrell High School i...