Yahoo Real Estate overtakes

Hitwise: Allies Zillow, Yahoo can claim 10% market share

Yahoo Real Estate was the most popular real estate website in August, according to data collected by Web metrics firm Experian Hitwise, displacing from the No. 1 position for the first time in the list’s three-year history.

Yahoo Real Estate moved into second place on the Hitwise list in May, when it captured an estimated 4.3 percent of traffic in the real estate category, compared with 6.2 percent for

In August, Yahoo Real Estate boosted its market share to nearly 5.9 percent, while saw its share of traffic in the real estate category fall to 5.74 percent.