7 Facebook do's and don'ts

Tips for engaging your friends and potential clients

LIVE NOW: Inman Connect San Francisco
Tune-in now to catch the livestream. Don't miss this chance to see real estate leaders tackle the industry's top problems.

What kinds of posts do you make to your Facebook page? Are you constantly talking about yourself or are you sharing posts that plenty of Facebook users "Like" and enjoy?

The last time that you logged into Facebook, which posts did you read? What was it about these posts that captured your attention?

In contrast, which parts of your Facebook feed would you have liked to "hide" or delete? If you want to create engaging Facebook posts, here are seven simple tips to follow.

1. The 95-5 rule