BrokerageIndustry News

4 bad habits of subpar real estate agents

Raising the bar in real estate

Editor's note: This is the first in a two-part series. Are you engaging in bad habits that annoy both your clients and other agents as well? In many cases, agents aren't even aware that the actions they are taking are hurting their businesses. If you want to have better relationships with your client base, friends and other real estate professionals, it may be time for you to "raise the bar." The Raise the Bar Facebook group is engaged in an ongoing discussion on how real estate professionals can improve their own business practices and thereby improve the overall quality of the real estate industry. I asked the group about what practices annoyed them most, as well as what action steps to take to eliminate these practices. 1. Stop settling for lousy photos Real estate agent Eric Johnson suggests that you can raise the bar by taking better photos. "The one thing the public remembers the most is the horrible photos that are out of focus, too small, tilted,...