BrokerageIndustry News

Edina Realty still sending listings to Realtor.com

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Five months after announcing it would pull listings represented by its agents from national property search portals, Edina Realty Inc. remains in negotiations with the operators of the only national website the brokerage is still providing listings to: Realtor.com.Minnesota-based Edina Realty made waves in November when it announced that it would stop syndicating listings to Realtor.com, Trulia and other national, third-party listing portals.The HomeServices of America Inc. subsidiary -- the dominant brokerage in the Twin Cities market -- cited concerns about the advertisements and lead forms for other broker's agents that sometimes appear next to listings on national listing sites.Bob Peltier, president and CEO of Edina Realty Home Services, said that depending on the outcome of a March 22 meeting with executives with Realtor.com's operator, Move Inc., there's still a possibility that the brokerage will continue to send a full set of listings to the site."Based on what I know tod...