MLS & Associations

MRED spiffs up online consumer portals with responsive design

Revamp is first step in initiative to make data, services more mobile-friendly

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One of the nation's largest multiple listing services, Chicago area-based Midwest Real Estate Data LLC (MRED), has incorporated responsive design into the online property portals its members share with their clients. Websites that incorporate responsive design adjust dynamically depending on the screen size and orientation of the device through which they are being viewed, making them easier to read and navigate. MRED research has shown that mobile devices are popular among both its nearly 40,000 members and consumers, prompting the MLS to take this first step in what will be major initiative to make its data and services more mobile-friendly. "Whenever we can make it easier and more convenient for our customers to be able to communicate with their clients, we feel we have accomplished one of our major goals -- the facilitation of real estate transactions," said Russ Bergeron, MRED president and CEO, in a statement. MRED does not have a consumer-facing property search web...