Real estate lead-gen tool and customer relationship management platform provider BoomTown has raised $20.1 million it says it will use to accelerate its innovation and growth.

“We will put this capital to work to fuel innovation, invest in our customers, and continue building an enduring business in an industry that we are very passionate about,” said Grier Allen, CEO and president of BoomTown, in a statement.

The round was led by Adams Street Partners and Susquehanna Growth Equity.

“BoomTown has created an amazing company and is poised to build on this foundation of innovation and customer service,” said Jeffrey Diehl from Adams Street Partners.

BoomTown gained the ability to receive leads from Zillow in February by joining the portal’s “Tech Connect” program and began providing digital marketing and CRM tools to large brokerage Carrington Real Estate Services in May.

With the funding round, the 8-year-old, Charleston, South Carolina-based firm joins the ranks of other real estate startups that have announced an influx of investment cash this year.

In July, real estate brokerage and tech platform Urban Compass announced a $40 million round. Updater, an app that helps users update their address upon moving, announced an $8 million round in April, and rental marketplace Zumper raised $6.5 million in March.

Show Comments Hide Comments

Comments

Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
Prepare for this fall with top agents & brokers at Connect Now this Tuesday.GET YOUR TICKET×
Limited time: Get 30 days of Inman Select for $5.SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription