New England brokerage will pay to ‘enhance’ listings

BHHS New England Properties has 1,500 agents in Connecticut, Rhode Island

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Berkshire Hathaway HomeServices New England Properties will pay to "enhance" listings sent to by the brokerage's 1,500 agents in 50 offices across Connecticut and Rhode Island.'s "Showcase Listing Enhancement" program provides company branding, links and contact info on listing detail pages, which encourages homebuyers to direct inquires to the listing broker or agent. Brokers and agents who pay for Showcase Listing Enhancements also prevent Connection for Co-Brokerage lead forms that generate business for competitors’ agents from appearing next to their listing. "The Showcase Listing Enhancement program from enables current and potential customers to connect directly with our real estate agents," said Candace Adams, president and CEO of Berkshire Hathaway HomeServices New England Properties, in a statement. "We believe this level of service is unmatched in our regional market area, and we are very pleased to take a leadership position in ...