Creating a marketing plan can be a daunting task because there are so many different strategies and ways to approach this crucial aspect of your business.

Chris Haddon and Jason Balin, co-founders of, break down online versus offline and active versus automated marketing and how to create the formula that’s right for you.

Chris Haddon is an entrepreneur based in Washington, D.C., a partner at Hard Money Bankers and a co-founder of

Email Chris Haddon.

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