Markets & Economy

Infographic: Facebook’s revenue growth reveals where consumers are moving

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Takeaways:

  • Mobile advertising is currently Facebook’s biggest driver of revenue growth.
  • Facebook made $2.9 billion from mobile advertising in 2Q 2015.
  • Desktop advertising brought in $918 million; payments brought in $215 million.

If you’ve had any doubts about whether mobile advertising is a lasting trend, this data might change your mind.

Facebook’s desktop advertising brought in $918 million for the company in the second quarter of 2015, and payments netted the social media giant $215 million.

But there’s no doubt that mobile advertising was where Facebook made most of its cash — to the tune of $2.9 billion.

What’s more, mobile advertising has grown exponentially since 2012, when Facebook first began collecting revenue from this business segment.

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Infographic: Where Facebook's Revenue Growth Comes From | Statista

You will find more statistics at Statista