News Brief

Top 9 posts from last week

Best of our industry coverage collected for your convenience

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Here were the most popular stories on Inman this past week:

 

flil / Shutterstock.com

flil / Shutterstock.com

9. A California brokerage’s offer to pay $500 to anyone referring a client who bought a home has been taken offline. We took a look at the tricky world of referrals.

 

PHOTOSVIT / Shutterstock.com

PHOTOSVIT / Shutterstock.com

8. Two Realtor associations in Florida have decided to merge. And a third association wasn’t pleased with the decision — at all.

3 essential tools that will 10X your real estate marketing
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prudkov / Shutterstock.com

prudkov / Shutterstock.com

7. These real estate tech terms have reached their expiration date.

 

LDprod / Shutterstock.com

LDprod / Shutterstock.com

6. Teresa Boardman shared a story about a reluctant lead.

 

wrangler / Shutterstock.com

wrangler / Shutterstock.com

5. In a world where sex sells, how should real estate agents dress for success?

 

ZillowGreg

4. Plenty in the industry say they don’t trust Zillow. But the company’s Greg Schwartz is still considered a trustworthy guy.

 

Ad Oculos / Shutterstock.com

Ad Oculos / Shutterstock.com

3. Zillow Group is merging Zillow and Trulia profiles — and some Trulia reviews have been deleted.

 

Ermin Celikovic / Unsplash.com

Ermin Celikovic / Unsplash.com

2. There’s a lot of speculation about why millennials aren’t buying homes. Here’s the real reason why.

 

Matej Kastelic / Shutterstock.com

Matej Kastelic / Shutterstock.com

1. Everyone was talking about the stock market slump on Monday. What does it mean for real estate?