An experiment reveals how commission-cutting benefits no one

  • Offering a bonus to buyer's agents leads to the lowest sales price, and it takes the longer to sell.
  • Listings with a commission less than 3 percent have lower sales prices and take longer to sell.
  • The best strategy for getting the highest sales price is setting a listing commission above 3 percent.

SALE! Save $150 off
Inman Connect San Francisco tickets

Use code 'MDsale150' at checkout

There is one topic that every listing agent, broker and real estate coach talks and thinks about all the time: How much commission is the right commission? When is the right time to commission-cut?