• You must focus on income-producing activities.
  • If you have trouble focusing on this tasks, find an accountability partner.
  • Without leads, the rest of it is useless.

In real estate, it’s important to recognize that your daily schedule should always be based on profit. You must take action on these things daily to get that profit: lead generation, lead follow-up, prequalifying, presenting, negotiating and closing. “Lather, rinse, repeat!” If it’s not on that list, why are you doing it?

No matter the market, level of experience or price range, almost all agents suffer from these same profit-killing, schedule-wrecking activities — and they all center around the daily schedule — or lack thereof. It’s anything that kills time, including wasted hours on social media and playing transaction coordinator. And it all equals the same thing — no profit!

Having a hard time breaking the habits? Make it a challenge. Bring your spouse, kids or friends in on it to hold your feet to the fire. If they catch you doing nonproductive activities, they get a crisp $100 bill. That should cure you.

You must complete income-producing activities, such as lead generation, to make it in the business long term. If you don’t have any leads, the rest of it is useless.

Are you falling prey to the most common profit killing activities? We’ll identify them and then give you a schedule so you can go from profit-faking to money-making in no time.


Subscribe to Tim and Julie Harris’ podcast on iTunes or follow us online at realestatecoachingradio.com.

Tim and Julie Harris have over 20 years’ experience in real estate. Learn more about their real estate coaching and training programs at timandjulieharris.com, or request more information about their programs at joinharris.com.

Email Tim Harris.

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