Trulia’s new bot kicks industry trend into full gear

Trulia's Facebook Messenger bot can dig up listings and local info
  • Trulia's new bot can send listings that match search queries asked via Facebook Messenger, along with other data.

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Trulia has rolled out a bot that can dig up rental listings and local information in response to questions asked through Facebook Messenger. The bot appears to mark the first foray by a listing portal into a technology that some believe will come to play an important role in the early stages of the home search -- to the benefit of real estate agents and search sites alike. Trulia's bot only supports rental searches for now, but the listing portal hinted that it might lend a helping hand to homebuyers in the future. Consumers can access the bot by opening Facebook Messenger on a smartphone and performing a search of "Trulia" in the app's search bar. After tapping "Trulia" in the same way that you would tap a Facebook friend to send a message to that friend, you can use basic commands or questions to get the bot to fetch 10 listings that meet certain criteria. Type and send "Rentals around $1,200 in Williamsburg, NY" to the bot, for example, and the bot ...