In defence of open houses

  • Not all homebuyers are tech savvy and interested in finding their home virtually, and open houses give buyers a physical feel to a space and its surroundings.
  • Agents should encourage buyers to ask them questions as well as themselves while walking through an open house.
  • Open houses give agents the opportunity to connect with an individual in-person and collect helpful information to keep in touch in the future.

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In the age of video tours and 3D tours, arguments grow more heated over whether open houses are still a good use of time or not. According to some Re/Max brokers, they are a very good use of time for homebuyers, especially those just getting their feet wet in the market.