In the age of video tours and 3D tours, arguments grow more heated over whether open houses are still a good use of time or not. According to some Re/Max brokers, they are a very good use of time for homebuyers, especially those just getting their feet wet in the market.
- Not all homebuyers are tech savvy and interested in finding their home virtually, and open houses give buyers a physical feel to a space and its surroundings.
- Agents should encourage buyers to ask them questions as well as themselves while walking through an open house.
- Open houses give agents the opportunity to connect with an individual in-person and collect helpful information to keep in touch in the future.