Have suggestions for products that you'd like to see reviewed by our real estate technology expert? Email Craig Rowe. Video is growing steadily in real estate marketing. It's a compelling form of media and getting easier to leverage every day. Early this year I reviewed video email tool OneMob. It's a great tool, but potential real estate customers were dissuaded by its tight connection to SalesForce for access to contacts. That is no longer the case. In addition to getting rid of the SalesForce contact access requirements, OneMob has updated a number of features and significantly enhanced its marketing reach. OneMob lets you use create video directly from its interface, or you can upload videos you've created elsewhere. You can also link to a YouTube channel. Video isn't yet able to be viewed within the inbox of any major provider, even Gmail. Instead, companies like MailChimp embed images that link to a new video window. This is where OneMob's new a...
- Video continues to be a powerful tool for real estate agents in both prospecting and listing marketing.
- OneMob combines email marketing with compelling video messaging and contact management.
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