Making sound geographical and renovation investments is a key to real estate profitability. While many investors rely on past experience and anecdotal evidence to determine how to deliver the highest returns, this lacks quantitative reasoning. A Chicago-based platform called Enodo Score plans to bring analytical evaluation to the equation.
- Enodo Score collects data on rent, occupancy, amenities, square footage and unit mix, then aggregates with local and economic factors.
- Users can add a new development to markets across the country and predict performance based on interior characteristics and amenities.
- Property managers can use quantitative results to determine which features to highlight in marketing campaigns.