AgentTechnology

Trust Stamp, a safety tool for real estate agents, nabs NAR funding

Trust Stamp lets agents verify identities, get 'trustworthiness' scores of strangers
  • The startup combines driver’s license analysis and "proof-of-liveness photographic identification techniques" with social media data and public records, including criminal and sex offender records, to verify a person's identity and create a "trustworthiness score."

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As several real-life horror stories have shown, Realtors can put themselves in harm's way if they show homes to strangers. The National Association of Realtors (NAR) has taken another step toward addressing the problem by backing a startup, Trust Stamp, that provides identity verification to agents meeting new clients or strangers. Industry demand is so high that NAR expects that close to half of all Realtors will be using the service within a year. What's Trust Stamp do? Trust Stamp combines driver’s license analysis and "proof-of-liveness photographic identification techniques" with social media data and public records, including criminal and sex offender records, to verify a person's identity and create a "trustworthiness score." Under a partnership between Trust Stamp and NAR, Realtors can use a real estate-specific website or mobile app powered by Trust Stamp to enter an individual's email address or cell phone number and invite the person to make a Trust S...