Creating video can be a daunting task for real estate agents. But with YouTube’s Director app, it’s a no-brainer. Peter Lorimer of PLG Estates shares the attributes of the YouTube app and why agents should use it.

Here are just a few reasons: It is a director — it gives you everything: angles, depth — and it tells you what you should be talking about.

For instance, if you type in “real estate testimonial,” it gives you all the elements you need. And then it pieces it all together for you and posts it directly to YouTube. It doesn’t get much easier than that.

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