Augmented-reality app shows full potential of homes

Rooomy's augmented-reality app can overlay furnishings onto a smartphone's camera view
  • Real estate agents can use Rooomy's smartphone app to show buyers different interior-design possibilities during showings.
  • The app uses Google's Tango technology to overlay furnishings onto a smartphone's camera view.

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After a prospective homebuyer wanders into a home's living room, she grimaces: The space groans with off-color wallpaper, shag carpeting and a well-worn couch. But her agent is smug as a bug. She hands her client a smartphone and instructs the buyer to peer through its camera. Reality transformed: The buyer sees newly-painted walls, a leather couch, reading lamp, ottoman and big-screen TV as she surveys the space. This is how real estate agents can use a new mobile app from virtual-staging provider Rooomy to show a home's full potential. A promotional Rooomy graphic shows a room's real appearance in the upper right-hand corner and an augmented-reality version on the left. The app, which Rooomy plans to launch in the Google Play Store in February, will only be compatible with smartphones that use Tango, an augmented-reality (AR) technology from Google that can map and "augment" the real world through a mobile device's camera. The Lenovo Phab 2 Pro...