$10M listing or bust: Breaking into luxury real estate without being rich

  • You don't have to come from money to understand and serve the wealthiest real estate consumers.

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Both in their early 30s, the Vichinsky brothers have tapped into the art of understanding and attracting luxury real estate consumers with a multifaceted approach — a combination of creative marketing, savvy business and relationship-building — that led the firm to $400 million in sales volume last year and the ability to ignore anything under that $10 million mark.