3 ways to reach divorced homesellers and be of value

Approach this demographic with caution, and show consideration for their situation
  • Develop a strategy that accounts for the unique circumstances these prospective clients are facing, and approve all marketing with care to avoid missteps.

As far as devastating life events go, divorce ranks no. 2, second only to the death of a loved one. As a result, it is typically a very emotional experience, and certainly isn’t the time for others to be intrusive and opportunistic.