Run through an exercise with Katie Lance and Cara Whitley to get a clear idea of where to focus marketing energy and spending onstage at Inman Connect San Francisco. 

Every marketer must make the first step of deciding where to spend time and effort.

Is your goal to:

  • Get more referrals?
  • Increase revenue?
  • Build brand awareness?

Run through an exercise with Katie Lance of Katie Lance Consulting and Cara Whitley, CMO of Century 21 Real Estate, to get a clear idea of where to focus marketing energy and spending onstage at Inman Connect San Francisco.

Watch more sessions from ICSF 18 here.

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