Stuck in a rut? Pros urge agents to do lead gen with a human touch
With AI ubiquitous today, personal touch matters more now than ever before. And it can make all the difference when it comes to breaking out of a dry spell
by Lillian Dickerson Feb 24
Screenshots of Marie Lee's posts on Instagram
When Marie Lee started out as an agent, she had a small sphere and not much to build a business on. But she used social media to show that she was busy — even if she had to fudge the details
by Lillian Dickerson Sep 12
How this agent went viral by falling in love with the home in his TikTok video tour
Jered Jones thought he had a hit-in-the-making with an emo parody music video he created on TikTok — but his real viral moment completely took him by surprise
1,500-agent Tennessee real estate brokerage joins Compass
49-year-old Nashville brokerage Parks Real Estate has merged with Compass. The firm boasts 15 offices statewide and closed $6.25B in sales last year, according to an announcement Monday
by Marian McPherson May 13
How to grow your agent-to-agent network
These strategies work, whether you are establishing, growing or maintaining your real estate agent referral network
by Nikki Beauchamp Feb 6
5 ideas to tap into for more referrals
As an agent, being the top-of-mind choice is important to the growth of your business. So, if you're looking to generate more referral-based business, here are a few places to look
by Brandon Doyle Jul 13