Looking for listings? Here’s how to find, sign and turn unlisted properties
Opinion
This strategy for converting unlisted properties into commission checks has worked for more than 25 years
by Bernice Ross Jul 15
A 10-step plan for having a life outside real estate
Opinion
Here are some ideas for self-care
by Bernice Ross Jul 8
Comparing apples to apples
Opinion
Utilize all the options on the table to give your sellers the best route for them
by Bernice Ross Jul 1
Hope, dream and fix it: What agents can learn from 2020 candidates
Opinion
What agents can learn from presidential marketing campaigns
by Bernice Ross Jun 24
A man and woman interviewing a young woman
Summer is a great season for recruiting new agents because it's a time when teachers are off. Read on to discover why they're a great pool of candidates and where to find them
by Bernice Ross Jun 17
Why multitasking is the greatest productivity myth
Opinion
Doing more than one thing at a time slows you down and makes you prone to make mistakes. Use these other techniques to boost your productivity instead
by Bernice Ross Jun 10
Think you’re good at closing? Take the quiz!
Find out if you're a closer by answering these 10 situational questions that could help you close the deal
by Bernice Ross Jun 3
Agents: Check your bias at the door
Opinion
As real estate professionals, we have to be cautious and intentional about what we say due to fair housing laws and equal employment regulations. People who feel you have the wrong attitude are free to report you to authorities
by Bernice Ross May 28
How to feng shui your way to more money
You might find more abundance flowing your way once you understand and start using feng shui
by Bernice Ross May 20
Don't believe Keller Williams is a tech company? Think again
Opinion
The next round of platform wars will be won by the companies that nail the end-to-end consumer experience
by Bernice Ross May 8
How does your listing presentation stack up?
Three agents wanted the job. Find out what the winning agent did right
by Bernice Ross Apr 29
Why it's actually the seller who pays our commission
Opinion
This could be the landmine that blows up the Moehrl 'bombshell' lawsuit
by Bernice Ross Apr 23
Prospector, networker, converter, marketer: What's your strength?
Figure out where you fall into the mix, and then use these guidelines to see which tools and strategies will strengthen your natural skills
by Bernice Ross Apr 22
The latest on the fight over independent contractor status
Opinion
If you’re in favor of a carveout for real estate from the Dynamex decision, get busy letting your assembly members know exactly how you feel
by Bernice Ross Apr 9
5 things our clients don't realize we do to EARN commission
We know how important we are to the transaction — it's time everyone else knows too
by Bernice Ross Apr 1