Be a trusted real estate ally for women clients in today's market
Women's real estate advocate Bobbie Wasserman shares strategies for overcoming hurdles that sometimes block women from optimizing the financial potential of real estate ownership
by Bobbie Wasserman Aug 23
Recapping this year's ICNY and the people vs. tech dilemma
Opinion
ICNY 2024 was a comprehensive and robust gathering of real estate professionals, Bobbie Wasserman writes. It echoed the resilience and adaptability of the industry in a challenging time
by Bobbie Wasserman Feb 1
You sold HOW MANY houses last year? The Download
A 'glut' of agents, low inventory and a down market mean part-timers now make up the majority of real estate pros. What does that mean for clients — and for the industry?
by Christy Murdock Jan 6
She owns it: How agents can engage the single woman buyer
New Inman contributor Bobbie Wasserman offers insights for attracting and assisting single women buyers to maximize their ever-increasing purchase power
by Bobbie Wasserman Jan 3
How 50 years of equal credit spurred women's homeownership
New Inman contributor Bobbie Wasserman writes that in the 50 years since passage of the Equal Credit Opportunity Act, women have become an intergenerational economic powerhouse
by Bobbie Wasserman Jan 2