Can you hear me now? 5 strategies for nailing listening appointments
The National Association of Realtors' commission settlement has been finalized, Carl Medford writes, so it's more important than ever to listen carefully to homesellers' concerns and questions
by Carl Medford Dec 3
5 key steps for getting 5-star raving reviews on your service
If you want a positive review, writes mega-team leader Carl Medford, you need to earn it by far surpassing clients' expectations and communicating with them about the review process
by Carl Medford Nov 15
What The Opportunity Report says about organized real estate
Carl Medford analyzes the new Opportunity Report to see what it means for organized real estate, state regulatory agencies and key stakeholders in the second part of his series
by Carl Medford Nov 12
What The Opportunity Report says about commission compression
The sequel to the 2015 'DANGER Report' details 20 opportunities in a changing industry. In the first of a 2-part series, Carl Medford applies its findings to agents, teams and brokerages
by Carl Medford Nov 5
Troubling times bring tough questions. Be the answer
There's very little we can control in life — or in business. Team leader Carl Medford writes that ultimately, it's the choices you make and the way you respond that will determine your future
by Carl Medford Oct 24
Ben Kinney's 10 keys for being an amazing partner
While we often focus on individual accomplishment, Carl Medford writes, don't sleep on the power and potential of an effective partnership for achieving your goals
by Carl Medford Oct 17
My listing isn’t selling: A 12-point checklist for agents 
Baffled by a home that's languishing on the market? Mega-team leader Carl Medford offers a step-by-step plan for evaluating your listing and getting it sold
by Carl Medford Oct 10
All eyes are focused on Clear Cooperation: The Download
It seems everyone's talking about Clear Cooperation these days. Is the policy a power grab from NAR and the MLSs or a sincere effort to level the playing field for buyers?
by Christy Murdock Sep 28
16 incentives that may help sellers move their homes this spring
If you have listings that need to move, Carl Medford shares strategies to help get those homes sold this spring
by Carl Medford Sep 25
12 key steps for creating confident and effective buyer consultations
With buyer-broker agreements now standard operating procedure, team leader Carl Medford writes, a mandatory buyer consultation should be standard practice for any buyer’s agent
by Carl Medford Sep 24
8 tips for optimizing opportunity at your next open house
Open houses are among the most valuable lead sources available, team leader Carl Medford writes. Here's how to run one the right way and make the most of the opportunity it presents
by Carl Medford Sep 11
Here's how to talk with sellers now about buyers and commissions
The easiest way to stay on the right side of the current legal and regulatory changes is to subscribe to them in both letter and spirit, team leader Carl Medford writes
by Carl Medford Sep 10
What homebuyers can expect now: Mandatory consults, exclusive reps
As real estate's new reality takes shape, buyer agents are exploring new ways to streamline processes and communicate effectively with clients, The Medford Team CEO Carl Medford writes
by Carl Medford Aug 27
Avoid client conflicts: 18 tips for properly managing expectations
Meeting and exceeding client expectations, team leader Carl Medford writes, means making sure you're communicating with them and helping them understand their transaction process
by Carl Medford Aug 15
Can you survive the squeeze from 2% commissions? The Download
The Consumer Federation of America raised eyebrows and hackles with its advice to pay only the equivalent of a 2% commission for both real estate purchases and sales
by Christy Murdock Aug 10