For voice to really push the industry, it needs to be in proptech, not consumer search. Salesforce already has voice-powered CRM features, so where are real estate's technology leaders?
Opinion
Coldwell Banker's CBx Seller Leads product, part of its CBx Technology Suite, has seen 12-month adoption rate of 74% among its affiliates. The oldest franchised brand is making a case for pole position in industry's technology race
Franchise-developed lead software is free, and it provides brokers and their agents a perpetual stream of listing leads