Lesson Learned: Be relentless in the follow-up
For Douglas Elliman NYC agent Jared Halpern, patience and persistence pay dividends
by Christy Murdock Feb 22
Lesson Learned: Take care of clients (and each other)
For mother-daughter duo Ida and Minette Schwartz, a focus on relationships informs every aspect of the real estate business
by Christy Murdock Feb 15
Need a better bio? 7 stellar examples you'll want to mimic
Plucked from a handful of superior, attention-grabbing agent 'about us' pages, these tips and strategies will help you whip up a stellar bio that gets read and noticed
by Christy Murdock Feb 13
Lesson Learned: Every single agent matters
As President of R New York, one of New York City’s largest brokerage companies, Stefani Berkin never lets an agent get left behind
by Christy Murdock Feb 8
How to create top-of-mind awareness with e-newsletters
It’s one of the biggest ways people are staying in touch during COVID-enforced shutdowns, but how can you make sure your email blasts are gaining traction?
by Christy Murdock Feb 6
Lesson Learned: It’s all about those personal connections
Find out how Realty ONE Group CMO Cory Jo Vasquez learned that real estate is all about building solid relationships
by Christy Murdock Jan 25
Lesson Learned: 15 pros share their top 2020 insights
Take a look back at all of the agents and brokers we featured this year, and revisit their best advice as you look ahead to 2021
by Christy Murdock Jan 2
Lesson Learned: The miracle is on the way
Find out how Atlanta-area real estate agent Lanissa Sudler learned the value of hanging in there and never taking no for an answer
by Christy Murdock Dec 28
9 superior agent bios — and how to reverse engineer yours
Struggling with writer’s block? Take a look at these stellar agent bios, and use their best features to guide your writing process
by Christy Murdock Dec 27
Dear Marketing Mastermind: What tech is must-have for 2021?
Find out which tech tools are paying big dividends for real estate pros with help from Jeff Lobb of SparkTank Media and Kenny Truong of eXp Realty
by Christy Murdock Dec 22
Inman Handbook on getting the most out of HomeLight
This ever-evolving platform works for those who understand and know how to work it. Learn more about the many ways it can help you gain more potential clients and grow your business
by Christy Murdock Dec 21
7 lessons from 2020 that changed how we do business
Opinion
It has been one of the most unexpected and unpredictable years in modern history. What has the real estate industry learned from the events of 2020?
by Stacey Ross Cohen Dec 12
Inman Handbook on unlocking the power of Homesnap
Find out how Homesnap's functionality is designed to benefit agents and their clients, and get the scoop on the company's many updates this year
by Christy Murdock Dec 7
Perfect the handwritten note! 5 examples you’ll want to steal
Correspondence is an art, not a science, but these tips will help make your client thank-you notes (and videos) easier to create
by Christy Murdock Nov 29
Dear Marketing Mastermind: What should my 2021 marketing plan include?
Looking for ways to improve your content marketing strategy? Learn how from this virtual workshop featuring Valerie Garcia and Peter Lorimer
by Christy Murdock Nov 18