Marci James' Proptech Marketing Guide series concludes with strategies for building a more resilient marketing engine that can weather market fluctuations and competitive pressures
From reposts and Reel replies to shifting platform priorities, Jessi Healey breaks down how social media is evolving — and what it means for visibility, strategy and control
Success is inevitable, Jimmy Burgess writes, when you're coming from a place of service and value-added client care
Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for agents and brands
From LinkedIn’s new metrics to Duolingo’s viral creativity, Jessi Healey breaks down the latest trends shaping online engagement
Tax season is officially underway. Amy Chorew and Maeda Palius share strategies to help you prepare and organize documents so that you can make the process as stress-free as possible
With the right mindset and consistent lead gen, broker Nick Schlekeway writes, you can break out of the stop-and-start pattern and build a business that grows steadily over time
Ready to change your life and your business? It starts, Jimmy Burgess writes, with changing the negative patterns you've fallen into
Now is a great time to take a hard look at your daily activities, and see if there may be adjustments you can make that will lead to more success, Jimmy Burgess writes
Jessi Healey breaks down what real estate agents need to know about calls vs. digital interactions, fair housing laws and LinkedIn's video expansion
The real work begins after the networking event, Coldwell Banker Warburg's Kevelyn Guzman writes. Here are 7 tips to make meaningful connections post-event
Third places, where people gather for face-to-face social interaction, offer opportunities for real estate agents in an increasingly fragmented and isolated society, team leader Carl Medford writes
Agents who lean into using AI to serve their clients at a higher level, Jimmy Burgess writes, will absolutely outperform the agents who don’t embrace this technology
Ready to get growing in the new year? Jimmy Burgess shares practical, actionable strategies to help you meet your goals
Don't look at client objections as a challenge or insult, Nick Schlekeway writes. Use them as an opportunity to showcase your expertise and add value