3 ways to protect the identity of a high-profile luxury homebuyer
Working with high-profile clients isn’t just about finding the perfect home, broker Kamran Zand writes. It’s about protecting their lifestyle, reputation and security
by Kamran Zand Jul 18
Six images of various types of real estate clients to exemplify crafting powerful client personas.
Knowing who you're talking to in your marketing gives you a greater ability to craft and target your messaging. Digital marketing expert Marci James shares strategies for crafting a client avatar
by Marci James Feb 12
50+ magic bullets worth stealing from Inman Luxury Connect
Dusty Baker's top takeaways from the event
by Dusty Baker Nov 2