TikTok says men think about Rome. Women's #RomanEmpire? Safety
Opinion
Meeting prospects, holding open houses, going to industry events — women have to think about safety daily, trainer Rachael Hite writes. They don't have time for Julius Caesar
by Rachael Hite Mar 8
What's your 100-year plan? Finding ikigai in life and business
The median age for Realtors is 60, with more people living to 100. Senior housing expert Rachael Hite says it's time to leverage age and experience to build a lasting legacy
by Rachael Hite Feb 9
Generation Jones is most likely to downsize next. Are you ready?
Senior clients are looking for the best service possible, writes senior housing expert Rachael Hite. The more personal and authentic you are, the more they will appreciate you
by Rachael Hite Jan 30
What experts have right (and wrong) about the Silver Tsunami
Know what seniors want? Think again. The housing needs and wants of baby boomers will challenge all previous expectations of retirement living, senior housing expert Rachael Hite writes
by Rachael Hite Jan 19
Marketing your listing by exploiting Anne Frank is just gross
Opinion
New Mexico builder Abrazo Homes named floor plans after iconic historical women, igniting a social media firestorm. Rachael Hite examines why marketing using cultural figures is a bad idea
by Rachael Hite Jan 18
Mocktails, meditation and other tips for Dry January
Studies show that real estate agents are drinking too much. Here are some tips to reduce or abstain from drinking in 2024
by Rachael Hite Jan 8
Glennda Baker: Think you have a drinking problem? You probably do
Opinion
Armed with the latest research, Rachael Hite talks with Glennda Baker about choosing sobriety in an industry that is always ready to party and why drinking is so harmful for women
by Rachael Hite Jan 5
24 affirmations, lessons and contemplations for 2024
Does ill will have your holiday tinsel in a tangle? Grab some hot chocolate and realign your spirit with end-of-year insights to make this chilly season merry and bright from Rachael Hite
by Rachael Hite Dec 1
Need a break from hustle culture? Cuddle up to plush prospecting
Burned out and bummed out is no way to live. Try these plush gentle prospecting techniques from Rachael Hite to shift out of the grind and find some peace of mind
by Rachael Hite Nov 25
6 side gigs to help you bridge an income gap
This isn’t mission impossible. It's mission we got to slay to play in 2025. Here are 6 part-time jobs to work your way out of a slump and pump up your SOI
by Rachael Hite Nov 24
Distance yourself from disaster. 10 to-dos in the wake of Sitzer
Do you feel like NAR is playing a game of chicken with your business? You're probably not alone. Here are 10 action steps you can take right now to build sustainability into your business
by Rachael Hite Nov 6
Don't let social media become your worst nightmare
Opinion
The wrong social media post is like a vampire: It lives forever and sucks the lifeblood of your reputation. Trainer Rachael Hite offers 3 tips to repel bad juju online
by Rachael Hite Oct 31
Closing at all costs: Are your training materials too aggressive?
Opinion
Great agents know how to push past objections and get listings from the kitchen table to the MLS, but what if the training to do so crosses a line?
by Rachael Hite Oct 23
How real estate agents can flourish in today’s AI-flooded market
While AI-driven change can feel risky, it also offers unprecedented opportunity for real estate pros who embrace its potential
by Curtis Williams Oct 6
Are you over real estate, or do you just need a new gig?
Have you gotten an email from a recruiter yet? If not, you likely will. How do you decide if it's the right time to make a move?
by Rachael Hite Sep 18