What today’s buyer really wants (and what that means for agents)
Consumer trends and data insights to boost your spring market strategy
by Ginger Wilcox Mar 24
real estate agent plateau
You don't need a new strategy. You need a new perspective
by Jimmy Burgess Mar 22
Real estate marketing forecasts for 2026 point to tighter budgets, deeper AI use and rising platform volatility. real estate marketing 2026
From tighter budgets to deeper AI integration, 2026 is shaping up to be a year of higher stakes for social and digital marketing
by Jessi Healey Jan 5
Trending: Agents, it’s time to show your face (and find your voice)
From voice notes to video hooks, the latest updates across Instagram, TikTok and LinkedIn prove 1 thing: Connection is personal. Jessi Healey breaks it down
by Jessi Healey Jun 1
Trending: A winning gorilla debate answer, and TikTok holds on
From soft features to shifting strategies, the latest platform updates show that connection, not performance, is what cuts through. Digital marketing expert Jessi Healey breaks it down
by Jessi Healey May 11
Be very demure, very mindful of viral social media micro-trends
Opinion
Trainer Rachael Hite breaks down the latest viral TikTok trend from influencer Jools LeBron and gives guidance on whether real estate agents should hop on the bandwagon
by Rachael Hite Aug 24
Women are supporting women on Threads. Should you?
Opinion
The Threads app has exploded with posts of Women Supporting Women, an effort to grow community and connect with other like-minded women. Should real estate agents join in?
by Jessi Healey Nov 30
The Real Word: Did Brad Inman's 2020 predictions come true?
Opinion
This week, Byron Lazine and Nicole White discuss Brad Inman's predictions from last year, how home design could change and top social media trends for 2021
by Byron Lazine Dec 24
Pokemon Go
A Craigslist user is trying to attract roommates with walkable Pokéstops, while some agents have already capitalized on the trend
by Marian McPherson Jul 11