social media content creation
Jeremy Knauff helps you develop a leveraged approach that efficiently turns a single topic into a mountain of content that you can publish to all social media platforms
by Jeremy Knauff Jan 8
Real estate marketing forecasts for 2026 point to tighter budgets, deeper AI use and rising platform volatility. real estate marketing 2026
From tighter budgets to deeper AI integration, 2026 is shaping up to be a year of higher stakes for social and digital marketing
by Jessi Healey Jan 5
26 how-tos to future-proof your business in 2026
To help make sure that you start 2026 on the right foot, Dani Vanderboegh, who runs Inman's contributor program, has pulled together 26 how-tos worth reading again and again
by Dani Vanderboegh Jan 2
social media marketing
Love it or hate it, social media is part of generating business today. This month, we'll provide real-world, actionable strategies that are working now
by Inman Jan 1
What Google searches, Wrapped recaps and backlash trends revealed about trust, value and what actually works, real estate content marketing
What Google searches, Wrapped recaps and backlash trends revealed about trust, value and what actually works
by Jessi Healey Dec 27
social media account security for real estate agents
Real estate agents are high-trust targets. A compromised Instagram or Facebook account can turn into a fast-moving scam aimed at your sphere, your clients and your reputation
by Jessi Healey Dec 23
Bonneau Ansley
By changing and setting new goals, building an excellent team and crafting new skillsets, Bonneau Ansley continues to grow his business consistently
by Lillian Dickerson Dec 22
Why the joy deficit is reshaping real estate marketing
As stressed consumers tune out pressure, Instagram's shareable Stories update allows for an effective way for agents to stay visible
by Jessi Healey Dec 22
social media marketing
Layer in 2 or 3 of these elements, and your content will land harder, get shared more and start actual client conversations, Josh Ries writes
by Josh Ries Dec 16
How Netflix, Disney and OpenAI are redefining control online
From media mergers to AI deals, the latest moves show how power, access and audience ownership are shifting
by Jessi Healey Dec 13
How a top DC agent went from college dropout to luxury mogul
Extra hours, social media and a team with the highest standards of service helped The Heider Company become one of the top-earning teams in the world at Sotheby's International Realty
by Lillian Dickerson Dec 11
A picture of an old creepy house with a red sky and storms in the background to represent Stranger Things marketing lessons for staying visible in an Upside Down market.
As conditions flip and competition tightens, the show’s focus on identity, trust and hyperlocal expertise mirrors what helps agents stay visible when everything else feels a little Upside Down
by Jessi Healey Dec 8
Instagram for real estate
Instagram rewards the people who adapt, experiment and show up consistently, Jimmy Burgess writes. Use it to create momentum in 2026
by Jimmy Burgess Nov 30
holiday marketing lessons for real estate
This season’s most effective campaigns lean on honesty, grounded storytelling and clear value — signals that real estate audiences want substance over spectacle, Jessi Healey writes
by Jessi Healey Nov 28
social media for real estate
Social media allows great real estate agents to stay visible, connected and valuable to the people and communities they serve, Jimmy Burgess writes
by Jimmy Burgess Nov 23