Hiring an assistant? Read this first
Opinion
You've probably been told that if you don't hire an assistant, you'll end up being the assistant. The truth is more complex, so making an effective first hire involves more thought and strategy than you may expect
by Teresa Boardman Mar 25
Is social media actually bringing you business?
Real estate agents are led to believe that there is a correlation between social media success and real estate sales success. It's time to separate facts from wishful thinking
by Teresa Boardman Feb 25
Agents need to stop being relentless with seniors
Opinion
If you must target seniors in your marketing, please treat them with respect, and know that when the say 'no' they mean it
by Teresa Boardman Jan 26
11 things you won't learn in a real estate licensing course
Here's the skinny on the critical info new agents need that they’ll never tell you in licensing class
by Teresa Boardman Jan 17
Does rent control make housing affordable?
Opinion
St. Paul, Minnesota, recently enacted a new rent control ordinance, capping yearly rent increases at 3%, but is it actually progress for housing affordability? A St. Paul native and real estate pro weighs in
by Teresa Boardman Jan 4
The biggest questions and answers about portals ditching crime data
Redfin, Trulia and realtor.com have all vowed to not use crime data going forward. The companies' stands are now prompting a debate in the industry
by Jim Dalrymple II Dec 23
woman exiting purple room
Opinion
Quitting — a job, a person, a brokerage, a business plan — can often be a way to have more by having less
by Teresa Boardman Dec 15
Do the holidays have to be happy? The short answer: No
Opinion
For the past few years, we've been told to look on the bright side. Especially as real estate agents, positivity often comes with the job. But can too much positivity turn toxic?
by Teresa Boardman Dec 2
As Omicron COVID variant spreads, real estate agents grin and bear it
Disease experts are racing to address the Omicron variant, but in real estate, few expect the new threat to be a game changer — even as it threatens to extend the holding pattern on life decisions
by Jim Dalrymple II Nov 30
Why the infrastructure bill is a lose for affordable housing
Opinion
What President Biden’s infrastructure bill didn't address is affordable housing. 'Housing is a necessity,' says broker-owner Teresa Boardman. Here's why she says we all need to start treating it accordingly
by Teresa Boardman Nov 17
How are indies faring? Get a glimpse into this indie broker-owner's business
Opinion
As a Realtor and broker-owner of Boardman Realty, Teresa Boardman has vast experience working in and running an independent brokerage. Here's her take on what it's like to be an indie broker and what the future might look like
by Teresa Boardman Nov 11
Your listing presentation makes me look bad. Stop shading your competition
Opinion
The best thing we can do for our businesses is be honest about the services we provide, how we work and even how the industry itself works. We need to promote our services without suggesting that the competition is greedy, incompetent or unethical
by Teresa Boardman Oct 21
Why listing feedback is a terrible idea
Opinion
It’s a bad move for your clients, the buyer’s agent and your career. Here's why
by Jay Thompson Oct 6
Zillow, ShowingTime and why lack of competition kills customer service
Opinion
As fewer companies dominate the scene and own the software it takes to run a real estate business, prices will go up while customer service and innovation decline
by Teresa Boardman Oct 6
NAR can't raise the bar — but your broker can
Opinion
NAR is the face of real estate — a nice big target to blame when something needs to be fixed. But here's why it's really up to real estate brokerages to raise their standards
by Teresa Boardman Sep 10