Jay's Stories

Opinion
Hiding flaws behind flowery copy does nothing but waste the buyer's and their agent’s time
Jul 17
Opinion
Done right, with focus on useful long-tail keywords and a consumer-friendly property search, an IDX-enabled real estate website is something every agent should consider
Jul 10
Opinion
Focus your efforts on satisfying your clients’ basic needs, and your business can grow with far less worry than you probably have now
Jul 3
Opinion
Maybe we can learn to be just a little less reliant on our electronic leashes and focus more on building real, face-to-face relationships
Jun 26
Opinion
Talk is cheap. Backing up that talk with the printed word, available for the world to see, is critical for success. Enter the manifesto
Jun 19
The reputation you gain is the most important part of your branding, and it will ultimately be what makes or breaks you in this business
Jun 12
Opinion
You can make real-life, long-lasting, legit connections and friends by attending Inman Connect Las Vegas
Jun 5
Like many forms of prospecting, consistently engaging with current homeowners (aka future sellers), adding value and being cognizant of their needs will lead to more business
May 30