In a market with fewer clients and more competition, trust is the ultimate differentiator for real estate pros, Better Homes and Gardens President Ginger Wilcox writes
You’ve heard the analogy used a million times, but is it accurate? Broker Troy Palmquist examines the very real differences between real estate agents and car salespeople
In this fast-paced market, ethics and transparency can take a backseat to speed — but that only makes trust that much more crucial today. If you want to earn prospects' trust and solidify your reputation, here are a few ways to do so