Realtor.com operator Move Inc. is making adjustments to two core agent and broker ad products, including a price increase for exclusive leads generated when homebuyers type their contact info into forms that run next to some listings on the site. The changes will be coming to what Move CEO Steve Berkowitz called the firm's "bread and butter" consumer ad products: Connection for Co-Brokerage, which allows agents and brokers to generate leads from unbranded lead forms next to competitors’ listings on realtor.com, and Showcase Listing Enhancements, which allow agents and brokers to ensure their name, branding and contact info shows up next to their realtor.com listings. Connection for Co-Brokerage leads will see a price increase and a modification in the way it’s sold sometime...
May 15, 2014 by Gina Thelemann
May 5, 2014 by Paul Hagey