MLS & Associations

Nation’s biggest MLS rolls out Homes.com consumer mobile apps

Homes Connect marketing platform live for all 70,000 CRMLS members

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California Regional Multiple Listing Service Inc. has expanded its partnership with real estate listing and marketing company Homes.com to offer the MLS’s 70,000 members mobile applications for CRMLS’s consumer-facing site, HomeSeekers.com.

CRMLS, the largest MLS in the nation, first announced its partnership with Homes.com in May 2012. In return for feeding CRMLS’s listings to Homes.com, the MLS’s members would have access to an exclusive version of Homes.com’s Homes Connect marketing platform.

Today, both parties announced the launch of Homes Connect for all of CRMLS’s members as well as a new benefit: HomeSeekers.com mobile apps for consumers powered by Homes.com and available on Android and Apple devices.

“Homes.com has given CRMLS brokers and agents a quality consumer mobile application designed to generate consumer connections with our subscribers,” said Art Carter, CEO of CRMLS, in a statement. “Using Homes.com’s integrated suite of marketing tools, our subscribers have an edge in promoting their listings and converting more leads into closed business.”

The HomeSeekers.com mobile apps will allow users to find nearby homes or rentals; navigate neighborhoods via interactive maps; use custom search filters such as price, city, and number of bedrooms; view vivid, full-screen home photos on an Apple iPad; connect with agents instantly through email or phone, and see the listing agent and brokerage clearly displayed; use a loan payment calculator; and search the newest property data available, the companies said.

CRMLS recently signed a multiyear deal to give its members access to international listings and to market its listings with global networking and property marketing network Proxio Inc.

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