New ultra-luxury West Palm Beach tower promises to wow

A special property requires highly targeted marketing
  • The Bristol will be an ultra-luxury, 25-story tower, to be built on the coast in West Palm Beach.
  • The project is being marketed to potential buyers in creative ways.
  • Units will be three to five bedrooms, and begin at $5 million.

For the first time in about 15 years, a new building will rise along the shoreline in West Palm Beach. But, this will not be just any building, and it’s not being marketed in just any way. Ground will be broken within the next few months for The Bristol, to be located at 1100 South Flagler Drive.