What does a startup do with $27 million?

Hire engineers and create products and tools that make real estate agents successful
  • Advice to agents: educate yourself about the tech options, learn what is out there.
  • More advice to agents: Start small, spend as little as possible and then iterate. “Don’t build the Taj Mahal.”
  • There is a room for a big independent agent- and broker-centric software company.

Brad Inman talks to 29-year-old Matt Barba, the Co-Founder and CEO of Placester, a real estate marketing platform, who just raised $27 million. To date, the company has raised over $50M in total funding, and is backed by NEA, Romulus Capital and Techstars.