Last week, Web-based customer relationship management (CRM) provider Contactually took to its blog to make a major confession to its users, including thousands of real estate professionals who use its platform to stay in touch with and organize their clients and referrals.
- Last week, Contactually posted a blog penned by VP of product Jordan Berman to apologize for its subpar mobile app and announce new upgrades.
- Around 6,000 real estate agents, teams and brokerages use the CRM tool.
- The new app allows users to engage with contacts through a phone call or text message in addition to email and is "1000x improved," according to early user feedback.
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