Surge Homes relies on innovation rather than focus groups

  • Surge Homes VIP certification program allows buyers to get homes early.
  • The developer encouraged the community to weigh in on what they want in a new home.

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Inman Connect New York | January 29 - February 1, 2019

Parc at Midtown, one of two developments recently launched by Surge Homes, became available to the general public on March 16. However, when that day arrived, 20 of the building’s 80 units had already been sold in the ten days prior.